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The Search for Top E-tail Talent: Staffing Supercenters in Cyberspace

Digital Marketing Staffing Case Study | Retail & E-commerce

onward search digital marketing staffing case study


We helped one of the world’s largest retail corporations hire nearly 100 hard-to-find digital marketers, site merchandising experts, and more for mission-critical hybrid work.

The Challenge

Recruiting the top experts in every region.

With over 10,500 supercenters, supermarkets, and discount department stores across the globe, our client is one of the most sizable and recognizable retail and e-commerce corporations in its industry.

Previously named the world’s largest company by revenue, the behemoth needed all kinds of marketing talent to maintain its colossal growth, increase its digital presence, and elevate online shopping experiences. As holidays and campaign deadlines approached, the demand for talent always multiplied, and every search was a challenge. The company’s many time-sensitive hybrid openings and world-renowned brand meant it needed top-tier experts who could commute to its locations for in-person work.

With an extensive hiring process and few viable candidates for hybrid marketing jobs, the client required specialized recruiters who could quickly find nearby professionals, attract hard-to-hire talent, and guide candidates through a series of interviews.

The Solution

Mastering the corporation, location and specialization.

First, we appointed a dedicated account manager and built a specialized digital marketing staffing team to support the corporation. Then, our team closely studied the client’s priorities, openings, hiring cycle and locations to serve its talent needs and make strategic recommendations. Over time, we pipelined a vast array of local talent for the company’s most needed roles.

Balancing the dueling priorities of quality and speed, we consistently connected the brand with experienced e-commerce experts in under 48 hours. Our custom-tailored questions set top candidates apart from the ones who would not make the commute, and our talented team masterfully walked each applicant through the hiring process. Highlighting the corporation’s well-known brand name, strong corporate culture, and resume-building jobs, we recruited nearly 100 hard-to-find experts for our client.

From our site merchandisers to our marketing managers, our talent continues to empower the brand to make the most of holiday seasons, showcase its many competitively priced products, and inspire its millions of buyers to take action.

Thank you for asking such great questions and taking the time to better understand our roles. It’s always refreshing to work with partners like Onward Search.

Hiring Manager

Retail & E-commerce Client

By The Numbers

Relevant achievements and statistics to date:

100 Hires

Recruited nearly 100 hard-to-find hires for our client

25+ Merchandisers

Helped client hire 25+ experienced merchandising experts

48 Hr. Submittal Time

Consistently connected client with talent in under 48 hours

1M+ in Network

Built a network of 1M+ experts in marketing and interconnected fields

By The Experts

Examples of roles we filled for our retail & e-commerce client:

Account Managers

Art Directors & Graphic Designers

Campaign Managers

Content Strategists & Managers

Copywriters & Editors

Creative Traffic Managers

Data Specialists

Display Marketing Managers

E-commerce Production Artists

Instructional Designers

Item Setup Specialists

Marketing Project Managers

Marketing Strategy Managers

Multi-channel Marketing Managers

Online Marketing Analysts


Site Merchandising Specialists, Managers & Assistants

Social Media Managers

UX Designers & Content Strategists

Your Search Ends Here

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